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Most Recent Public Relations News - PR Fuel Articles

Balancing Act - Whatever did the lovely Violet Blue do to raise the hackles of the Boing Boing crew? The world may never know, but the controversy provides a moment to consider the consequences of withholding information from the press and the public.

Purely Provincial - Provincialism can work against PR efforts because it shines a light on attitudes and ideas that may be foreign to others or that play into stereotypes.

The Midnight PR Massacre - Baseball fans will go to the games regardless, but the media won't soon forget what's already being called "The Midnight Massacre."

Green PR - Ditch the pizza? For PR firms, it isn't easy being green.

The Eight Worst (or Most Challenging) PR Jobs - So you think your job is hard? Try being a public relations person for one of these companies or organizations.

Ex-White House Flack's Leap of Faith Backfires - As the public voice of a company or organization, PR people are often the ones who have the most to say and the least real information. It can be a dangerous leap of faith to make.

Same as It Ever Was - When was the last time you used a payphone, faxed a press release or used hard copies of photos? Perhaps the fact that PR has survived - and even thrived in - the technological revolution is testament to its enduring importance.

Weird Scenes Inside a PR Mine - When taking a proactive approach with the media and inviting them into a client's world, PR people must take care to ensure that the effort is worth everyone's while.


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PR Toolkit™ - Top 10 PR Fuel Articles


Make Room for the Press on Your Web Site - If you don't have an online pressroom, or use our eNewsroom™ service, this article explains why you should.

Mastering the Interview - Whether being interviewed for an radio or television interview, these tips will help prepare you for both the expected and unexpected.

Who Should Write Your Press Releases? - Before you write your own press release, consider your options.

There Is No Magic Bullet - The belief that one single press release on one single day is all you or your company needs is an unrealistic dream. This article sets the record straight on your expectations and goals.

Hook Editors With Strong Openings - It takes a hook to catch a fish ... or an editor. In this case, the hook is a newsworthy angle.

Taking Charge of Your Communications With a Media Audit - A media audit may be just what you need to assess your current and future pr strategy.

The News Conference: Controlling Your Message - The news conference remains one of the most abused events by companies and pr firms. This article provides tips to get the most out of your news conference and leave you in control of the message being announced.

Meet The Press - Tips for First-Time Press Interview - This article will help you keep your cool when you're in the hot seat.

Smashing the Myth of the Press Release - If you worship at the shrine of the press release, it's time to rearrange your priorities.

Using Plain Language In Public Relations - A simple, concise press release that is easy to understand will get more results than a wordy, jargon-filled press release that fails to get its point across. The surprising thing about this common sense advice is how often it is ignored.


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